Franklin Savings Bank
WHAT: BRAND STRATEGY /DIGITAL / SOCIAL MEDIA / RADIO / PRINT / ANNUAL REPORTS
Most banks will flinch in the face of ad or marketing concepts that depart from what they’ve always done. Luckily, FSB is not one of them. Based on their market, services, and potential areas for growth, we helped them develop a voice and style. We’ve built out a variety of their media and marketing collateral with a fresh approach, using a blend of traditional and digital channels to help them reach a broader audience.